Drive More Shoppers to Your Website.

Our approach

Before we build any campaigns, we establish goals and objectives with you to ensure our strategy matches what you expect from your paid search efforts. We provide full transparency into your ad accounts – either you own it, or we’ll build one for you with access while we manage it.

We optimize your paid search campaigns to get the most leads possible for your budget. Many providers simply try to get volume of visitors to your site with cheap clicks. We focus on the quality of traffic, and the difference in cost per click might be a little higher with us compared to our competitors, but our cost per lead is less.

CONVERSION FOCUSED

We focus our efforts on getting people to perform the activities you want - form fills, phone calls, chat completions, or utilizing online buying tools.

ATTENTION TO DETAIL

A combination of people and technology to properly interpret data, and take appropriate action when necessary to continually improve performance.

How we do it

We largely believe in quality over quantity. If you get a large quantity of quality visitors, even better! Anyone can flood your site with a lot of cheap traffic. We would rather focus on providing you with visitors that will bring your dealership more leads that you can work with to turn into customers. We do this by continually refining different aspects of your campaigns over time.

Keywords, geography, bidding schemes, ad copy, and many other aspects go into proper management of your SEM campaigns. We combine use of modern technology with human oversight to make sure your objectives are met. There’s no set-it-and-forget-it. We actively pay attention to your campaigns as though it’s our own money being spent.

Our typical campaign setup includes ads created for every vehicle you have in-stock, and ad copy related to your current advertising campaigns on other mediums. We believe in a cohesive strategy, and maximizing your message with enhancing it across all your marketing channels.

CAMPAIGN STRUCTURE

Ad copy, keywords, and landing pages all working together to ensure the best possible results, with the lowest possible acquisition cost.

TARGETED

We utilize a combination of geography, audiences, keywords, and more to refine your targeting to drive the most engaging traffic to your website as possible.